We’ll show you how we think.

Social Media, Patient Engagement, Medical Marketing

3 Min Read

Where South Dakota's "Meth. We're On It." Campaign Went Wrong

Medical Marketing, Facebook, privacy

3 Min Read

What Do Facebook's Privacy Updates Mean for Medical Marketers?

Digital Marketing, Patient Engagement, Medical Marketing

2 Min Read

As Pharma Marketing Rises, Physicians Raise Concerns about Patient Trust

Digital Marketing, Content Marketing, Medical Marketing

3 Min Read

Why Storytelling Matters for Medical Marketers

PPC, Medical Practice Marketing, Digital Medical Marketing, Medical Marketing

2 Min Read

3 Common PPC Mistakes Medical Marketers Make – and How to Avoid Them

Medical Device Marketing, Medical Marketing, Wearable Technology, Regulatory Compliance, Patient Centricity

3 Min Read

What the Medical Device Safety Action Plan Means for Medical Marketers

medical marketing strategy, Medical Marketing, Patient Experience, Medical Technology, millennials

4 Min Read

6 Myths About Millennials and Healthcare

Google, Medical Marketing, Facebook, mHealth, Industry Trends, Digital Healthcare, Amazon

3 Min Read

What Draws Big Tech to Healthcare?

Healthcare Marketing ROI, Medical Marketing, Physician, Perfomance Tracking, Hospital, Data Analytics

2 Min Read

Is Your Medical Organization's Digital Advertising Budget Being Wasted on Bot Traffic?

Medical Marketing, Physician, Healthcare Industry, Hospital, Voice Search, Industry Trends, Artificial Intelligence, Local SEO

2 Min Read

The Future of Healthcare Will Be In-Home, Voice-Enabled AI Devices

Google, Campaign Optimization, Medical Marketing, Facebook, Digital Advertising

2 Min Read

Why Medical Marketers Need to Understand the Differences Between Google and Facebook Advertising

Website Design, Medical Marketing, Physician, SEO, Website Optimization, Hospital, Local SEO, Schema Markup

3 Min Read

Schema Markup Helps Medical Organizations Increase Conversions

Google, Medical Marketing, Mobile Marketing, Healthcare Digital Marketing, Local Search, Voice Search, Local SEO

3 Min Read

How Medical Marketers Can Optimize for Voice Search to Boost Local Search Rankings

Digital Marketing, Healthcare Marketing, Google, Google Adwords, Search Engine Marketing, Medical Marketing, Digital Advertising, SEM

2 Min Read

Understanding Healthcare’s New Digital Sales Funnel

Healthcare Marketing, Google, Google Adwords, Medical Marketing, Medical Industry, Facebook Advertising, Industry Trends

3 Min Read

What the Sale of WebMD Means for Medical Marketers

Healthcare Marketing, Medical Marketing, Physician, Hospital, Medical Industry, Industry Trends

0 Min Read

24 Digital Marketing Stats Every Medical Marketer Should Know About [INFOGRAPHIC]

Digital Marketing, Content Marketing, Medical Marketing, Medical Industry, Industry Trends

3 Min Read

The State of Healthcare Content Marketing in 2017

Digital Marketing, Medical Practice Marketing, Google, Patient Engagement, Medical Marketing, Facebook

3 Min Read

Want to Boost Your Digital Medical Marketing ROI? Know Your Audience

Digital Marketing, Google, Medical PPC, Google Adwords, Healthcare Marketing ROI, Medical Marketing, Perfomance Tracking, Data Analytics

3 Min Read

4 Recent Google AdWords Updates That Medical Marketers Should Know About

PPC, Digital Marketing, Google Adwords, Healthcare Marketing ROI, Search Engine Marketing, Medical Marketing

3 Min Read

5 Mistakes Medical Organizations Make In Digital Marketing Campaigns

Healthcare Marketing, Social Media, Content Marketing, Blogging, Medical Marketing, Mobile Healthcare, Website Optimization

2 Min Read

Optimizing Your Medical Marketing Strategy for Millennial Patients

Digital Marketing, Hospital Marketing, Targeted Local Marketing, Medical Marketing, Local Search, Hospital

3 Min Read

3 Digital Marketing Trends Hospitals Need to Know About in 2017

Digital Marketing, Google, Medical PPC, Google Adwords, Medical Marketing, Digital Advertising, SEM

3 Min Read

How Medical Marketers Can Take Advantage of Google's Demographic Targeting Capabilities

Healthcare Marketing, Campaign Optimization, Healthcare Marketing ROI, Medical Marketing, Digital Advertising, Perfomance Tracking

6 Min Read

Optimizing Your Digital Healthcare Marketing Strategy for an Omni-Channel World

Digital Marketing, Medical Practice Marketing, Medical Marketing, Mobile Marketing, SEO, Website Optimization

3 Min Read

How Medical Practice Marketers Can Leverage Micro-Moments As a Competitive Advantage

Search Engine Optimization, Medical Marketing, Local Directory Listings, Physician, SEO, Local Search, Hospital, search engine optimization for voice search, Voice Search

5 Min Read

Search Engine Optimization: The Rise of Voice Search in Healthcare

Conversion Rate, Website Design, Medical Marketing, Physician, Website Optimization

3 Min Read

Why a Slick Website Design Doesn't Guarantee Conversions for Your Medical Practice

Digital Marketing, Medical Marketing, Patient Experience, Physician, Hospital, Medical Technology Trends

3 Min Read

How To Become an Expert in Your Own Health and Healthcare Experience

Digital Marketing, Patient Engagement, Medical Marketing, Patient Experience

3 Min Read

5 Patient Engagement Lessons Medical Marketers Can Learn From Other Industries

Digital Marketing, Medical Practice Marketing, Social Media, Medical Marketing, Physician

2 Min Read

Can Social Influencer Marketing Help Bring in New Business for Your Medical Practice?

Website Design, Google Adwords, Medical Marketing, Physician, SEO, Website Optimization, Hospital

2 Min Read

How Will Google's Machine Learning Algorithms Impact Your Medical Practice's SEO Strategy?

Medical Marketing, Mobile Marketing, Physician, SEO, Hospital, Voice Search

3 Min Read

What Medical Marketers Should Know About Voice Search and SEO

Medical Practice Marketing, Social Media, Medical Marketing

3 Min Read

How to Grow Your Medical Practice's Social Media Following

Healthcare Marketing, Medical Marketing, Medical Industry

3 Min Read

6 Must-Read Blogs for Medical Marketers

Digital Marketing, Social Media, Medical Marketing, Mobile Marketing, Digital Advertising, Physician, Hospital

4 Min Read

Medical Marketing in 2016: Key Trends and What to Expect Going Forward

Digital Marketing, Patient Engagement, Google Adwords, Medical Marketing, Digital Advertising, Physician

4 Min Read

Digital Ad Messaging Tips and Tricks for Medical Marketers

Digital Marketing, Medical Practice Marketing, Social Media, Medical Marketing, Facebook

3 Min Read

Facebook Marketing Tactics for Growing Your Medical Practice

Digital Marketing, Google, Patient Engagement, Medical Marketing, Medical Industry

7 Min Read

Can Google Save Your Life?

Digital Marketing, Medical PPC, Medical Marketing, Physician

3 Min Read

Digital Marketing Best Practices for Vein Clinics

Reputation Management, Patient Engagement, Review Management, Medical Marketing, Physician

2 Min Read

How Does Your Medical Organization Handle Negative Feedback?

Digital Marketing, Hospital Marketing, Patient Engagement, Medical Marketing, Digital Advertising, Physician

3 Min Read

What is “Patient Engagement” in the Digital Age and Why Does it Matter?

Digital Marketing, Medical Marketing, Fertility Marketing, ASRM2016, Conferences

3 Min Read

Going to #ASRM2016? Here Are 7 Amazing Things to Do in Salt Lake City

Digital Marketing, Healthcare Marketing, Google Adwords, Medical Marketing, Physician, SEM, Hospital

3 Min Read

Google AdWords Targeting 101 for Medical Marketers

Google Adwords, Medical Marketing, Digital Advertising, SEO, keywords, SEM

2 Min Read

Want More New Patients for Your Medical Practice? Build Better Landing Pages

Digital Marketing, Google, Google Adwords, Medical Marketing, Digital Advertising, SEM

3 Min Read

Even More Proof That Google Deserves Your Medical Marketing Dollars

Digital Marketing, Google, Medical Marketing, Physician, SEO, Hospital

3 Min Read

Resolving Duplicate SEO Problems for Healthcare Systems with Multiple Locations

Medical Marketing, Medical Industry, SHSMD 2016

5 Min Read

Ultimate Chicago Deep-Dish Pizza Guide for #SHSMD 2016

Digital Marketing, Telemedicine, Medical Marketing, Physician, SEM, Hospital

4 Min Read

How Digital Technologies Are Transforming Rural Healthcare

Digital Marketing, Medical Marketing, Bing, Yahoo, Perfomance Tracking, SEM

3 Min Read

How Medical Marketers Can Capitalize on Bing's New Visualization Improvements

Digital Marketing, Medical Device Marketing, Online Marketing, Medical Marketing, Mobile Marketing, Physician, Perfomance Tracking, Hospital

3 Min Read

Why Omnichannel Strategies Are Now a Best Practice for Medical Marketers

Digital Marketing, Video Marketing, Medical Marketing, Healthcare Branding, Physician, Hospital

4 Min Read

5 Health Networks with Great Video Content

Medical Marketing, Digital Advertising, Physician, Healthcare Industry, HIPAA, Hospital

2 Min Read

Calling All Medical Marketers: Is Your Digital Ad Campaign HIPAA Compliant?

Digital Marketing, SEM Strategies, Medical Marketing, Digital Advertising, Physician, Hospital

3 Min Read

Banner Ads May Not Be the Best Choice for Your Medical Marketing Dollars

Patient Communication, Patient Engagement, Medical Marketing, Physician, Hospital, patient education

3 Min Read

Why Medical Marketers Should Use Patient Education as a Strategic Advantage

Digital Marketing, Medical Marketing, Bing, Yahoo, SEO, SEM

3 Min Read

Why Medical Marketers Shouldn't Forget About Bing and Yahoo

Medical PPC, Google Adwords, Medical Marketing, Facebook

3 Min Read

Obama's Precision Healthcare Initiative Ushers in a New Age of Medical Marketing

Digital Marketing, Digital Medical Marketing, Google, Google Adwords, Google Analytics, Medical Marketing, Search, Mobile Marketing

4 Min Read

Google's Ad Platforms Are Getting a Facelift - Here's What Medical Marketers Need to Know

Medical Marketing, Mobile Marketing, Facebook, Physician, Local Search, Hospital

4 Min Read

Location Marketing Tactics to Boost Your Healthcare's Web Presence

Digital Marketing, Website Design, Medical Marketing, Physician, Website Optimization

2 Min Read

For Medical Websites, User Experience Can Matter Even More than Patient Trust

Google Adwords, Medical Marketing, Physician, SEO, SEM, Hospital

4 Min Read

Improving Your Medical Practice's Web Presence

Medical Practice Marketing, Medical Marketing, Digital Advertising, Physician

3 Min Read

Why TV Ads Might Not Be the Most Effective Use of Your Medical Practice’s Marketing Dollars

Digital Marketing, Medical Marketing, Healthcare Industry

5 Min Read

The Consumer-Driven, Digital Disruption in Healthcare

Healthcare Marketing, Google Analytics, Medical Marketing, Web Analytics, Digital Analytics 101

3 Min Read

Digital Analytics 101 for Healthcare Marketers: "Fake" or Spam Traffic

News, Google, Medical Marketing, Medical Technology, Healthcare Industry

4 Min Read

Google's Plan to Take the Healthcare Industry By Storm

PPC, Digital Marketing, Google, Medical PPC, Medical Marketing, SEM

7 Min Read

Good Riddance to Google's Right Rail

Digital Marketing, Physician Marketing, Medical Marketing, Website Optimization

4 Min Read

Is Your Medical Practice's Website Optimized for Conversions?

Digital Marketing, Physician Marketing, SEM Strategies, Medical Marketing, SEO

3 Min Read

Why Physicians Shouldn't Do SEO Themselves

Healthcare Marketing, Medical Device Marketing, Social Media, Medical Marketing, Healthcare Social Media

4 Min Read

What Twitter's Character Update Will Mean for Medical Marketers

Digital Marketing, Healthcare Marketing, Hospital Marketing, Customer Engagement, Patient Communication, Patient Engagement, Video Marketing, healthcare video, Medical Marketing, Patient Experience

3 Min Read

A Video is Worth a Thousand Words -- Using Videos for Hospital Marketing

online medical marketing, internet marketing for doctors, Digital Marketing, Healthcare Marketing, Digital Medical Marketing, Reputation Management, Social Media, Review Management, Doctor Reviews, Google Adwords, Online Marketing, Internet Advertising, Medical Marketing

3 Min Read

Elements of a Good Digital Marketing Plan for Your Medical Practice

Digital Marketing, Healthcare Marketing, Hospital Marketing, Patient Communication, Patient Engagement, Content Marketing, Medical Marketing

2 Min Read

Hospital Marketing and Ebola: Communication and Education Needed

Healthcare Marketing, Hospital Marketing, Customer Engagement, Patient Communication, Patient Engagement, Community Outreach, Medical Marketing

2 Min Read

Making the Hospital Part of the Community

Medical Practice Marketing, patient recruitment, Community Outreach, Medical Marketing

3 Min Read

5 Places Medical Practices Can Get Involved with Community Outreach

News, Medical Marketing, Online Marketing Agency

2 Min Read

MD Connect Expands Into New Office Space

Healthcare Marketing, Hospital Marketing, patient recruitment, Patient Engagement, Medical Marketing

2 Min Read

Checking In? Why Hospitals Are Offering Services Like Hotels

PPC, internet marketing for doctors, Medical Practice Marketing, medical marketing strategy, Healthcare Marketing, Physician Marketing, Online Marketing, Medical Marketing

4 Min Read

PPC Marketing for Healthcare Professionals

online medical marketing, medical marketing strategy, SEO Value, web marketing results, Search Engine Marketing, Medical Marketing

3 Min Read

Targeted Local Medical Marketing: Quickly Build Your Online Presence

Healthcare Marketing, Hospital Marketing, Customer Engagement, Medical Marketing, Online Marketing Agency

4 Min Read

5 Reasons Why You Might Not Be Our Perfect Client

Physician Marketing, Online Marketing, Medical Marketing

2 Min Read

Physician Marketing Solves Some Top Challenges Facing Doctors

Hospital Marketing, Patient Engagement, Medical Marketing

3 Min Read

Improving the Hospital Patient Experience: Your Strongest Marketing Tool

internet marketing for doctors, Medical Reviews, Reputation Management, Social Media, Online Marketing, Medical Marketing

4 Min Read

5 Ways to Market Yourself as a Medical Expert

online medical marketing, Hospital Marketing, Social Media, Patient Engagement, Medical Marketing

3 Min Read

Using Multi-Media Resources to Build Long-Lasting Relationships with Patients

Conversion Rate, Lead Conversion, Online Marketing, Internet Advertising, Medical Marketing

5 Min Read

10pt Checklist: Conversion Optimized Website for Medical Professionals

online medical marketing, medical marketing strategy, Search Engine Marketing, Online Marketing, Medical Marketing

4 Min Read

How Google’s Adwords Updates Will Effect Your Online Healthcare Marketing Campaigns

online medical marketing, physician marketing online, Online Marketing, Internet Advertising, Medical Marketing

1 Min Read

MD Connect Eclipses 250,000 Online Marketing Referrals Generated

online medical marketing, internet marketing for doctors, physician marketing online, Online Marketing, Internet Advertising, Medical Marketing

3 Min Read

Surgery Videos as an Online Medical Marketing Technique

Medical Marketing

1 Min Read

MD Connect Makes Inc's 2013 Fastest Growing Company List

online medical marketing, medical marketing strategy, Search Engine Marketing, Medical Marketing

3 Min Read

Is Your Website Keeping Patients Away From Your Medical Practice?

medical marketing statistics, Conversion Rate, medical marketing research, Lead Conversion, Phone Marketing, Medical Marketing

1 Min Read

Lack of Phone Coverage is Costing Your Medical Practice New Patients

online medical marketing, Conversion Rate, Lead Conversion, Online ROI, Medical Marketing

2 Min Read

Medical Marketing: Improving Patient Conversions Is The Key To Website Profitability

PPC, Search Engine Marketing, Online Marketing, Medical Marketing

3 Min Read

Medical Keyword Targeting: The 4 Phases of the Patient Search Process

Social Media, Online Marketing, Medical Marketing

2 Min Read

Is Social Media A Fit For Doctors?

medical marketing SEO vs. PPC, online health search behavior, Medical Marketing

2 Min Read

77% of Online Health Researchers Start at Search Engines

SEO Value, Online ROI, branded SEO, Medical Marketing

3 Min Read

#1 SEO Lesson for Medical Marketing Online: Who Cares If You Rank First for Your Name?!

online medical marketing, medical marketing strategy, Medical Marketing

2 Min Read

Search Engine Marketing: A True "Pull" Based Medical Marketing Strategy

online medical marketing, internet marketing for doctors, physician marketing online, internet marketing for physicians, Medical Marketing

1 Min Read

Medical Marketing 101 Slide Share Presentation

medical marketing statistics, medical marketing research, finding new patients online, Medical Marketing

2 Min Read

It Is A Great Time To Be an Online Medical Marketer!

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Medical Marketer's Guide: Website Design

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Read our insights.

Digital Marketing, Hospital Marketing, Web Analytics
2 Min Read

Why "Visitors" is a Misleading Metric for Your Hospital Website

Medical Practice Marketing, Physician Marketing, Search Engine Optimization
2 Min Read

When You Don't Want to Reach The World: How to use SEO to Connect With a Local Audience

Reputation Management, Review Management, Doctor Reviews
3 Min Read

Use Review Sites and Search Queries to Manage Bad Press