MD Connect works with over half of US News’ top 10 hospitals and can manage local, targeted programs or nationwide campaigns.
Targeted Digital Media Buys
MD Connect focuses advertising campaigns on the service lines that impact your health system the most. Targeting condition-based keywords through a variety of digital media channels (search, contextual, display, Facebook, YouTube, etc…) in the specialties that generate revenue, MD Connect is able to provide high quality leads that convert into appointments and, ultimately, procedures.
Impactful Program Tracking by Service Line and Media
At MD Connect, we won’t report on statistics that don’t impact your business (impressions, likes, or page rankings); we focus on what matters and you should too: the results. It doesn’t matter how many people clicked on your ad or visited your website. What matters is how many appointments and procedures your campaigns are driving. Each campaign we manage, we provide tracking insight beyond the lead (to the appointment, procedure). All clients have access to our Performance Portal, where clients can access real-time results from any marketing channels (radio, print, TV and digital). We also provide return on investment reporting with full transparency into how your campaigns are performing.