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Voice Technology Creates New Opportunities for Patient Engagement
by Jonathan Catley 4 min read
Amazon Alexa is now HIPAA-compliant, opening up new opportunities for healthcare providers to connect with patients through voice technology.
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What Happens When Amazon Alexa Gives Health Advice?
by Jonathan Catley 5 min read
Amazon’s digital assistant Alexa will now pull expert health advice from the United Kingdom’s National Health Service.
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Smart Devices Are Getting Smarter — Here's What That Means for Medical Marketers
by Jonathan Catley 4 min read
Voice assistants may soon be able to identify the signs of cardiac arrest — and play a pivotal role in saving patients’ lives.
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Amazon's Alexa Is Now HIPAA-Compliant. Here's What That Means for Healthcare Marketers.
by Jonathan Catley 4 min read
New developments from Amazon show that voice assistants are becoming increasingly important for healthcare.
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Google is Expanding its "Assistant" Tool — Here's What That Means for Healthcare Marketers
by Jonathan Catley 6 min read
Google now makes up a third of the voice assistant market. With new updates coming online every day, healthcare marketers should become familiar with its capabilities.
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The Most Important Healthcare Mobile Ad Benchmarks for 2018
by Jonathan Catley 6 min read
Mobile traffic is dominating the internet — but can healthcare dominate mobile ads?
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Medical Marketing Best Practices for Voice Search
by Jonathan Catley 4 min read
As voice search continues to rise in popularity, medical marketers need to adapt their SEO strategies to keep up.
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3 Key Differences Between Text Search and Voice Search
by Jonathan Catley 5 min read
Even healthcare organizations who are on top of their text search SEO game may not be prepared for the rapidly-rising popularity of voice search.
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Which Voice Assistant Will Win the Battle for Healthcare?
by Jonathan Catley 5 min read
Voice assistants like Amazon Alexa, Google Assistant, Apple’s Siri, and Microsoft Cortana have several useful applications for the medical industry. Which one stands to benefit healthcare providers the most?
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Voice Search Could Improve Healthcare for Patients and Providers Alike
by Jonathan Catley 5 min read
Voice assistants like Alexa and Google Home have the potential to revolutionize patient care by increasing efficiency and allowing for easier access to medical information.
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