Medical Marketing Insights

Google now makes up a third of the voice assistant market. With new updates coming online every day, healthcare marketers should become familiar with its capabilities.

Mobile traffic is dominating the internet — but can healthcare dominate mobile ads?

As voice search continues to rise in popularity, medical marketers need to adapt their SEO strategies to keep up.

Even healthcare organizations who are on top of their text search SEO game may not be prepared for the rapidly-rising popularity of voice search.

Voice assistants like Amazon Alexa, Google Assistant, Apple’s Siri, and Microsoft Cortana have several useful applications for the medical industry. Which one stands to benefit healthcare providers the most? ...

Voice assistants like Alexa and Google Home have the potential to revolutionize patient care by increasing efficiency and allowing for easier access to medical information.

As smartphone adoption rates continue to rise in 2018, optimizing your healthcare organization’s website for mobile is a non-negotiable requirement.

Voice search in healthcare is on the rise — here's how to ensure your medical practice or hospital stays one step ahead of the competition in 2018.

More and more patients are purchasing voice-assisted devices, and the quality of voice recognition software is only increasing. Here’s what that means for the future of the healthcare industry.

As voice recognition software improves, consumers are increasingly relying on their phones for common health questions.