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PPC, Digital Marketing, Search Engine Optimization, online health search behavior, Digital Advertising, Healthcare Digital Marketing

4 Min Read

Understanding the Patient Digital Search Process

PPC, medical marketing strategy, Medical Device Marketing, SEO Value, online health search behavior, Positioning

2 Min Read

Marketing Medical Devices to Consumers Not Patients

Hospital Marketing, Social Media, online health search behavior, Online Marketing

3 Min Read

How Hospital Marketing Fits Into the Physician Quality Reporting System

online medical marketing, Medical Device Marketing, Lead Conversion, online health search behavior, Affordable Care Act

2 Min Read

Benefit From ACA Boost to the Consumer Medical Device Market

medical marketing SEO vs. PPC, online health search behavior, Medical Marketing

2 Min Read

77% of Online Health Researchers Start at Search Engines

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Medical Marketer's Guide: Website Design

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Digital Marketing, Hospital Marketing, Web Analytics
2 Min Read

Why "Visitors" is a Misleading Metric for Your Hospital Website

Medical Practice Marketing, Physician Marketing, Search Engine Optimization
2 Min Read

When You Don't Want to Reach The World: How to use SEO to Connect With a Local Audience

Reputation Management, Review Management, Doctor Reviews
3 Min Read

Use Review Sites and Search Queries to Manage Bad Press