Medical Marketing Insights

At the end of May, KPCB released Mary Meeker's latest Internet Trends Report — here are some of the highlights. 

Internet search is generating massive amounts of consumer data — how is the medical industry going to use it?

Content marketing best practices are constantly evolving in accordance with shifting consumer trends and preferences — here’s what medical marketers need to know.

AI-driven chatbots are poised to make a major impact on healthcare — and it’s going to happen a lot sooner than you think.

In the digital age, it’s important for marketers to keep up with industry trends by way of digital news sources.

As the healthcare industry enters the new year, tech titans and startups alike are aiming to disrupt the status quo.

Google’s Symptom Search is revolutionizing the patient path to treatment, and doctors should embrace this development as an opportunity to provide better care, rather than as a threat to their ...

SHSMD 2016 is the perfect time to try out these 7 famous Chicago deep-dish pizzerias.