Medical Marketing Insights

Google My Business has long been a valuable tool for healthcare practices. Now, a new update will allow providers to take advantage of additional branding and promotional features.

Don’t neglect your medical practice’s website in favor of its Google My Business listing. Both are vital elements in your patient conversion strategy.

Turn online visitors into real-life patients with a few simple tweaks to your marketing strategy.

Facebook is looking to break into the local search market — here’s what medical organizations need to know.

As the popularity of voice search continues to rise, here's how medical marketers can adapt their SEO strategies in order to stay ahead of the curve.

Learn how to optimize your medical practice or hospital’s online presence in accordance with emerging patient preferences.

An overwhelming number of people start their search for a healthcare provider or hospital online. In fact, in 2013 Pew Research Center conducted a survey that ...

For many years, Yellow Pages has been a business marketing staple for local advertising that allowed consumers to locate local florists, electricians, plumbers, and yes, doctors, with a quick walk of the fingers. Today, ...