Medical Marketing Insights

Here’s what medical marketers need to know about cultivating a social media presence on a platform without “likes.”

Instagram Stories can be an effective strategy for connecting with patients. Here’s how medical marketers can make the most of this popular and accessible feature.

Instagram attracts users in droves and boasts a high interaction rate, making it the perfect platform for healthcare providers to build an audience and establish connections with potential patients.

Understanding the latest social media trends and capabilities can help healthcare marketers use their advertising budgets wisely in 2019.

Use Instagram’s visually-driven platform to share a new side of your hospital and reach more patients than ever before.

  Instagram is just a photo site for posting “selfies,” cat pictures, fashion "models" and snapshots of what you ate for dinner, right? While the average user may only post photos like this, these same users are browsing hundreds of photos per day, many from corporations ...