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Medical Marketing Insights

  • 4 Marketing Mistakes Hospitals Should Avoid At All Costs

    by Jonathan Catley 4 min read

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    As competition in the online healthcare market continues to increase, hospitals should avoid these digital marketing mistakes in order to keep the upper hand.

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  • Inbound Marketing for Medical Devices: Mistakes to Avoid

    by Jonathan Catley 5 min read

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    More and more companies are turning to an Inbound marketing strategy as we approach 2015 and the Medical Device industry is no different. An important aspect to any marketing strategy no ...

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  • 3 Great Topics for Physicians New to Podcasting

    by Jonathan Catley 3 min read

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    Podcasts can be a great way for physicians to create relevant, engaging content for patients. Podcast content can be integrated into a variety of the physician’s existing marketing efforts, such as a website or social media. If you have a physician ...

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  • 5 Strategic Digital Options for Medical Device Marketing

    by Jonathan Catley 3 min read

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    Today's medical device manufacturers are in a state of evolution. Although they are part of a $350 billion dollar industry that provides products to a growing aging population, government changes to Medicare reimbursement and increased competition ...

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  • HIPAA (7)
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  • Apple (6)
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