-
5 Hospital Marketing Trends for 2019
by Jonathan Catley 3 min read
These five trends are defining healthcare marketing in 2019.
-
What Instagram Can Do For Your Hospital
by Jonathan Catley 7 min read
Use Instagram’s visually-driven platform to share a new side of your hospital and reach more patients than ever before.
-
How Medical Marketers Can Win the Voice Search SEO Game in 2018
by Jonathan Catley 4 min read
Voice search in healthcare is on the rise — here's how to ensure your medical practice or hospital stays one step ahead of the competition in 2018.
-
Google Just Updated its Online Review Guidelines — Here’s What Medical Marketers Should Know
by Jonathan Catley 3 min read
How Google’s latest changes could impact your medical practice or hospital’s digital marketing strategy.
-
Is Your Medical Organization's Digital Advertising Budget Being Wasted on Bot Traffic?
by Jonathan Catley 3 min read
Bot traffic poses a threat to medical marketers everywhere. Here’s how they gobble up your ad budget — and how to avoid them.
-
Privacy and Regulation in the Age of mHealth and Wearables
by Jonathan Catley 3 min read
mHealth may be the future of healthcare, but how do doctors and developers ensure that patients’ medical data remains private and secure?
-
The Future of Healthcare Will Be In-Home, Voice-Enabled AI Devices
by Jonathan Catley 3 min read
More and more patients are purchasing voice-assisted devices, and the quality of voice recognition software is only increasing. Here’s what that means for the future of the healthcare industry.
-
New Survey Highlights State of Patient Empowerment in Healthcare
by Jonathan Catley 3 min read
Patient empowerment is on the rise, and doctors and nurses are finally beginning to catch up. But what about their marketing practices?
-
Schema Markup Helps Medical Organizations Increase Conversions
by James Anderson 4 min read
Here's how to implement schema in order to increase conversions for your hospital, clinic, or practice.
-
The Internet of Medical Things Just Keeps Growing — What Healthcare Providers Should Know
by Jonathan Catley 4 min read
430 million IoT devices will ship by 2022. How can medical organizations take advantage of the IoT revolution?
Posts by Topic
- Digital Marketing (204)
- Healthcare Marketing (114)
- Social Media (112)
- Medical Marketing (98)
- Medical Practice Marketing (88)
- Patient Engagement (84)
- Physician (84)
- Google (78)
- Hospital Marketing (75)
- SEO (68)
- Physician Marketing (65)
- Hospital (60)
- Online Marketing (55)
- Industry Trends (54)
- PPC (52)
- Medical Device Marketing (46)
- Search Engine Marketing (44)
- Google Adwords (38)
- Content Marketing (37)
- medical marketing strategy (37)
- online medical marketing (36)
- Mobile Marketing (35)
- Digital Advertising (34)
- Healthcare Industry (34)
- Patient Centricity (34)
- Patient Communication (34)
- Digital Healthcare (33)
- Facebook (33)
- Search Engine Optimization (30)
- SEM (28)
- Website Optimization (27)
- Digital Medical Marketing (26)
- Medical Technology Trends (26)
- Medical Technology (25)
- mHealth (24)
- Medical PPC (22)
- Mobile Healthcare (22)
- Patient Experience (22)
- Telemedicine (22)
- Website Design (22)
- Blogging (19)
- Search (19)
- Local Search (18)
- Medical Industry (18)
- News (18)
- Review Management (18)
- Video Marketing (18)
- Conversion Rate (17)
- Healthcare Digital Marketing (17)
- Hospitals (17)
- SEM Strategies (17)
- Voice Search (17)
- Wearable Technology (16)
- Artificial Intelligence (14)
- Data Analytics (14)
- Internet Advertising (14)
- keywords (14)
- Amazon (13)
- Doctor Reviews (13)
- Facebook Advertising (13)
- Healthcare Marketing ROI (13)
- Local SEO (13)
- Physician Communication (13)
- Reputation Management (13)
- Healthcare Social Media (12)
- Perfomance Tracking (12)
- Healthcare Branding (11)
- internet marketing for doctors (11)
- Customer Engagement (10)
- Medical Technology Marketing (10)
- SEO Value (10)
- Medical Practice Management (9)
- Lead Conversion (8)
- Local Directory Listings (8)
- Mobile SEO (8)
- Regulatory Compliance (8)
- Big Data (7)
- Community Outreach (7)
- DTC Marketing for Medical Devices (7)
- DTP Marketing for Medical Devices (7)
- HIPAA (7)
- Online Reputation (7)
- physician marketing online (7)
- Apple (6)
- Bing (6)
- Campaign Optimization (6)
- Instagram (6)
- Medical Reviews (6)
- Online ROI (6)
- healthcare video (6)
- Doctors (5)
- Google Analytics (5)
- Targeted Local Marketing (5)
- medical marketing SEO vs. PPC (5)
- online health search behavior (5)
- patient recruitment (5)
- search engine optimization for voice search (5)
- Inbound Marketing (4)
- MD Connect (4)
- Mayo Clinic (4)
- Medical Marketing Analytics (4)
- Mobile PPC (4)
- Phone Marketing (4)
- millennials (4)
- web marketing results (4)
- Affordable Care Act (3)
- Online Marketing Agency (3)
- Patient Communitcation (3)
- Web Analytics (3)
- Yahoo (3)
- finding new patients online (3)
- medical marketing statistics (3)
- privacy (3)
- seo vs. ppc (3)
- Concierge Care (2)
- Digital Analytics 101 (2)
- Fertility Marketing (2)
- Google Display Network (2)
- Google Maps (2)
- Healthcare Startups (2)
- Inc 500/5000 (2)
- Link Building (2)
- Medical Press Releases (2)
- Medical Records (2)
- Positioning (2)
- TV Advertising (2)
- Virtual Reality (2)
- YouTube (2)
- diversity (2)
- internet marketing for physicians (2)
- medical marketing research (2)
- patient education (2)
- self-diagnosis (2)
- ADA (1)
- ASRM2016 (1)
- BirdEye (1)
- Cleveland Clinic (1)
- Conferences (1)
- Digital Marketing for Medical Devices Summit (1)
- Digital Patient Recruitment (1)
- Google symptom search (1)
- Healthcare Legislation (1)
- Lead Tracking (1)
- Patient Enrollment (1)
- Podcasts (1)
- Referring Physicians (1)
- SHSMD 2016 (1)
- Schema Markup (1)
- Social Media Analytics (1)
- Speaking Sessions (1)
- White Paper (1)
- branded SEO (1)
- how to improve web marketing results (1)
Popular Posts
Topics
- Digital Marketing (204)
- Healthcare Marketing (114)
- Social Media (112)
- Medical Marketing (98)
- Medical Practice Marketing (88)
- Patient Engagement (84)
- Physician (84)
- Google (78)
- Hospital Marketing (75)
- SEO (68)
- Physician Marketing (65)
- Hospital (60)
- Online Marketing (55)
- Industry Trends (54)
- PPC (52)
- Medical Device Marketing (46)
- Search Engine Marketing (44)
- Google Adwords (38)
- Content Marketing (37)
- medical marketing strategy (37)
- online medical marketing (36)
- Mobile Marketing (35)
- Digital Advertising (34)
- Healthcare Industry (34)
- Patient Centricity (34)
- Patient Communication (34)
- Digital Healthcare (33)
- Facebook (33)
- Search Engine Optimization (30)
- SEM (28)
- Website Optimization (27)
- Digital Medical Marketing (26)
- Medical Technology Trends (26)
- Medical Technology (25)
- mHealth (24)
- Medical PPC (22)
- Mobile Healthcare (22)
- Patient Experience (22)
- Telemedicine (22)
- Website Design (22)
- Blogging (19)
- Search (19)
- Local Search (18)
- Medical Industry (18)
- News (18)
- Review Management (18)
- Video Marketing (18)
- Conversion Rate (17)
- Healthcare Digital Marketing (17)
- Hospitals (17)
- SEM Strategies (17)
- Voice Search (17)
- Wearable Technology (16)
- Artificial Intelligence (14)
- Data Analytics (14)
- Internet Advertising (14)
- keywords (14)
- Amazon (13)
- Doctor Reviews (13)
- Facebook Advertising (13)
- Healthcare Marketing ROI (13)
- Local SEO (13)
- Physician Communication (13)
- Reputation Management (13)
- Healthcare Social Media (12)
- Perfomance Tracking (12)
- Healthcare Branding (11)
- internet marketing for doctors (11)
- Customer Engagement (10)
- Medical Technology Marketing (10)
- SEO Value (10)
- Medical Practice Management (9)
- Lead Conversion (8)
- Local Directory Listings (8)
- Mobile SEO (8)
- Regulatory Compliance (8)
- Big Data (7)
- Community Outreach (7)
- DTC Marketing for Medical Devices (7)
- DTP Marketing for Medical Devices (7)
- HIPAA (7)
- Online Reputation (7)
- physician marketing online (7)
- Apple (6)
- Bing (6)
- Campaign Optimization (6)
- Instagram (6)
- Medical Reviews (6)
- Online ROI (6)
- healthcare video (6)
- Doctors (5)
- Google Analytics (5)
- Targeted Local Marketing (5)
- medical marketing SEO vs. PPC (5)
- online health search behavior (5)
- patient recruitment (5)
- search engine optimization for voice search (5)
- Inbound Marketing (4)
- MD Connect (4)
- Mayo Clinic (4)
- Medical Marketing Analytics (4)
- Mobile PPC (4)
- Phone Marketing (4)
- millennials (4)
- web marketing results (4)
- Affordable Care Act (3)
- Online Marketing Agency (3)
- Patient Communitcation (3)
- Web Analytics (3)
- Yahoo (3)
- finding new patients online (3)
- medical marketing statistics (3)
- privacy (3)
- seo vs. ppc (3)
- Concierge Care (2)
- Digital Analytics 101 (2)
- Fertility Marketing (2)
- Google Display Network (2)
- Google Maps (2)
- Healthcare Startups (2)
- Inc 500/5000 (2)
- Link Building (2)
- Medical Press Releases (2)
- Medical Records (2)
- Positioning (2)
- TV Advertising (2)
- Virtual Reality (2)
- YouTube (2)
- diversity (2)
- internet marketing for physicians (2)
- medical marketing research (2)
- patient education (2)
- self-diagnosis (2)
- ADA (1)
- ASRM2016 (1)
- BirdEye (1)
- Cleveland Clinic (1)
- Conferences (1)
- Digital Marketing for Medical Devices Summit (1)
- Digital Patient Recruitment (1)
- Google symptom search (1)
- Healthcare Legislation (1)
- Lead Tracking (1)
- Patient Enrollment (1)
- Podcasts (1)
- Referring Physicians (1)
- SHSMD 2016 (1)
- Schema Markup (1)
- Social Media Analytics (1)
- Speaking Sessions (1)
- White Paper (1)
- branded SEO (1)
- how to improve web marketing results (1)