2.1.2015 New Product Announcement Here

  • Company
  • Resources
  • Blog
  • Contact
  • Login
Login
Social_Logo.png
  • Physicians
    • Paid Advertising
    • Search Engine Optimization (SEO)
    • Lead Tracking & Analytics Platform
    • Local Directory Listing
    • Review & Reputation Management
    • Video
  • Hospitals
    • Paid Media (PPC)
    • Landing Pages & Microsites
    • Local Directory Listing
    • Lead Tracking & Analytics Platform
  • Clinical Trials
    • Broad Digital Outreach
    • Patient Qualification & Conversion
    • Investigator Site & Pipeline Management
    • Risk Sharing Contracts
    • Full-Service Patient Recruitment
  • Medical Device
    • DTC Advertising (Client)
    • DTC Advertising (Corporate)
    • Lead Tracking & Analytics Platform
  • Enterprise
    • Digital Advertising
    • Websites & Landing Pages
    • Conversion Optimization
    • Lead Tracking & Analytics Platform
Menu

Medical Marketing Insights

  • Why Google's "Medic Update” Necessitates High-Quality Content

    by James Anderson 5 min read

    • Tweet

    If the August 2018 Google Medic Update impacted your page views, you’re not alone. Here’s why health marketers should build quality content — and a positive reputation.

    Read Post
  • Thinking about Facebook as a Local Search Engine for Medical Practices

    by Jonathan Catley 5 min read

    • Tweet

    Current Facebook search capabilities give local healthcare providers a boost — especially if the potential patient is “in network.”

    Read Post
  • Keep Clinical Trial Patients Engaged from Recruitment to Enrollment

    by Dan Stempel 2 min read

    • Tweet

    Turn leads into enrolled clinical trial participants with digital tools that keep patients engaged every step of the way.

    Read Post
  • 5 Hospital Marketing Trends for 2019

    by Jonathan Catley 3 min read

    • Tweet

    These five trends are defining healthcare marketing in 2019.

    Read Post
  • How to Refine the Voice of Your Medical Marketing Blog

    by Jonathan Catley 3 min read

    • Tweet

    Kick off a strong brand publishing program for your medical practice by establishing a consistent voice at the start.

    Read Post
  • How to Start a Clinical Trial Paid Search Campaign

    by Dan Stempel 5 min read

    • Tweet

    Paid search ads are one of the most powerful ways to recruit patients to your clinical trial. Define your keywords, audience, goals, copy, and budget up front for the best chance of success.

    Read Post
  • The Most Underutilized Pharma Marketing Audience? Caregivers.

    by Jonathan Catley 8 min read

    • Tweet

    Many caregivers make all the financial and practical decisions for patients. It’s time for pharma marketers to understand how caregivers think.

    Read Post
  • Why SEO Matters for Medical Practices

    by Jonathan Catley 4 min read

    • Tweet

    Search engine optimization, or SEO, remains an essential component of any successful medical marketing program. The right SEO strategy can increase visibility, gain credibility, and attract new patients for your medical ...

    Read Post
  • Report: Receiving Clinical Trial Results Makes Patients More Likely to Participate

    by Dan Stempel 4 min read

    • Tweet

    A recent study reveals that sharing clinical trial results with patients can help boost trial participation and engagement.

    Read Post
  • As Pharma Marketing Rises, Physicians Raise Concerns about Patient Trust

    by Jonathan Catley 3 min read

    • Tweet

    With pharma marketing spend at an all-time high, medical marketers need to prepare for increasing regulations on the horizon.

    Read Post
  • Previous
  • Next

MDC News

MD Connect Makes Inc 5000 List for 5th Consecutive Year

MD Connect Has a New Address

MD Connect Makes Inc 5000 List for 4th Consecutive Year

MD Connect Vein Program Named Finalist for 2 Search Engine Land Awards

Google Names MD Connect a Premier Partner

 

 

Posts by Topic

  • Digital Marketing (233)
  • Clinical Trial Recruitment (131)
  • Patient Engagement (123)
  • Healthcare Marketing (119)
  • Social Media (117)
  • Clinical Trials (102)
  • Medical Marketing (100)
  • Medical Practice Marketing (86)
  • Physician (85)
  • Google (78)
  • Hospital Marketing (76)
  • Clinical Trial Marketing (71)
  • Online Marketing (65)
  • Physician Marketing (65)
  • Hospital (61)
  • Industry Trends (58)
  • SEO (56)
  • PPC (53)
  • patient recruitment (50)
  • Patient Communication (49)
  • Search Engine Marketing (47)
  • Patient Centricity (46)
  • Facebook (45)
  • Digital Advertising (43)
  • Google Adwords (40)
  • Medical Device Marketing (40)
  • Mobile Marketing (38)
  • online medical marketing (38)
  • medical marketing strategy (37)
  • mHealth (36)
  • Content Marketing (34)
  • Search Engine Optimization (34)
  • Healthcare Industry (33)
  • SEM (32)
  • Patient Enrollment (31)
  • Digital Medical Marketing (28)
  • Website Optimization (26)
  • Medical PPC (25)
  • Medical Technology Trends (25)
  • Mobile Healthcare (25)
  • Patient Experience (25)
  • Data Analytics (24)
  • Digital Healthcare (23)
  • Facebook Advertising (23)
  • Clinical Trial Participation (21)
  • Medical Industry (20)
  • Website Design (20)
  • Medical Technology (19)
  • SEM Strategies (19)
  • Search (19)
  • Wearable Technology (19)
  • Blogging (18)
  • Healthcare Digital Marketing (18)
  • Conversion Rate (17)
  • News (17)
  • Telemedicine (17)
  • Big Data (16)
  • Hospitals (16)
  • Internet Advertising (16)
  • Local Search (15)
  • Review Management (15)
  • Video Marketing (15)
  • eRecruitment (15)
  • Digital Patient Recruitment (14)
  • Perfomance Tracking (14)
  • Physician Communication (14)
  • Artificial Intelligence (13)
  • Healthcare Marketing ROI (13)
  • Local SEO (13)
  • Reputation Management (13)
  • Customer Engagement (12)
  • Voice Search (12)
  • internet marketing for doctors (11)
  • keywords (11)
  • Doctor Reviews (10)
  • SEO Value (10)
  • Healthcare Branding (9)
  • Medical Technology Marketing (9)
  • Amazon (8)
  • Healthcare Social Media (8)
  • Medical Practice Management (8)
  • Campaign Optimization (7)
  • Community Outreach (7)
  • DTC Marketing for Medical Devices (7)
  • DTP Marketing for Medical Devices (7)
  • Digital Patient Enrollment (7)
  • Lead Conversion (7)
  • Mobile SEO (7)
  • Regulatory Compliance (7)
  • physician marketing online (7)
  • Apple (6)
  • Bing (6)
  • Doctors (6)
  • HIPAA (6)
  • Medical Reviews (6)
  • Online ROI (6)
  • healthcare video (6)
  • patient education (6)
  • Google Analytics (5)
  • Local Directory Listings (5)
  • Targeted Local Marketing (5)
  • online health search behavior (5)
  • Affordable Care Act (4)
  • Clinical Trial Candidates (4)
  • Inbound Marketing (4)
  • Mayo Clinic (4)
  • Medical Marketing Analytics (4)
  • Mobile PPC (4)
  • Online Reputation (4)
  • Phone Marketing (4)
  • diversity (4)
  • medical marketing SEO vs. PPC (4)
  • privacy (4)
  • web marketing results (4)
  • Clinical Trial Myths (3)
  • Healthcare Legislation (3)
  • MD Connect (3)
  • Online Marketing Agency (3)
  • Referring Physicians (3)
  • Web Analytics (3)
  • Yahoo (3)
  • finding new patients online (3)
  • medical marketing statistics (3)
  • seo vs. ppc (3)
  • Clinical (2)
  • Concierge Care (2)
  • Digital Analytics 101 (2)
  • Fertility Marketing (2)
  • Google Display Network (2)
  • Inc 500/5000 (2)
  • Instagram (2)
  • Medical Press Releases (2)
  • Medical Records (2)
  • Patient Communitcation (2)
  • Positioning (2)
  • internet marketing for physicians (2)
  • medical marketing research (2)
  • millennials (2)
  • search engine optimization for voice search (2)
  • self-diagnosis (2)
  • ADA (1)
  • ASRM2016 (1)
  • Cleveland Clinic (1)
  • Conferences (1)
  • DIA2016 (1)
  • Digital Marketing for Medical Devices Summit (1)
  • Google Maps (1)
  • Google symptom search (1)
  • Healthcare Startups (1)
  • IBM Watson (1)
  • Infographic (1)
  • Lead Tracking (1)
  • Link Building (1)
  • Microsoft (1)
  • Podcasts (1)
  • SHSMD 2016 (1)
  • Schema Markup (1)
  • Social Media Analytics (1)
  • Speaking Sessions (1)
  • TV Advertising (1)
  • Virtual Reality (1)
  • White Paper (1)
  • YouTube (1)
  • branded SEO (1)
  • how to improve web marketing results (1)
see all
  • badge-featured-contributor
  • badge-healthworks

Popular Posts

 

Website Design, Medical Marketing, Digital Marketing

Topics

  • Digital Marketing (233)
  • Clinical Trial Recruitment (131)
  • Patient Engagement (123)
  • Healthcare Marketing (119)
  • Social Media (117)
  • Clinical Trials (102)
  • Medical Marketing (100)
  • Medical Practice Marketing (86)
  • Physician (85)
  • Google (78)
  • Hospital Marketing (76)
  • Clinical Trial Marketing (71)
  • Online Marketing (65)
  • Physician Marketing (65)
  • Hospital (61)
  • Industry Trends (58)
  • SEO (56)
  • PPC (53)
  • patient recruitment (50)
  • Patient Communication (49)
  • Search Engine Marketing (47)
  • Patient Centricity (46)
  • Facebook (45)
  • Digital Advertising (43)
  • Google Adwords (40)
  • Medical Device Marketing (40)
  • Mobile Marketing (38)
  • online medical marketing (38)
  • medical marketing strategy (37)
  • mHealth (36)
  • Content Marketing (34)
  • Search Engine Optimization (34)
  • Healthcare Industry (33)
  • SEM (32)
  • Patient Enrollment (31)
  • Digital Medical Marketing (28)
  • Website Optimization (26)
  • Medical PPC (25)
  • Medical Technology Trends (25)
  • Mobile Healthcare (25)
  • Patient Experience (25)
  • Data Analytics (24)
  • Digital Healthcare (23)
  • Facebook Advertising (23)
  • Clinical Trial Participation (21)
  • Medical Industry (20)
  • Website Design (20)
  • Medical Technology (19)
  • SEM Strategies (19)
  • Search (19)
  • Wearable Technology (19)
  • Blogging (18)
  • Healthcare Digital Marketing (18)
  • Conversion Rate (17)
  • News (17)
  • Telemedicine (17)
  • Big Data (16)
  • Hospitals (16)
  • Internet Advertising (16)
  • Local Search (15)
  • Review Management (15)
  • Video Marketing (15)
  • eRecruitment (15)
  • Digital Patient Recruitment (14)
  • Perfomance Tracking (14)
  • Physician Communication (14)
  • Artificial Intelligence (13)
  • Healthcare Marketing ROI (13)
  • Local SEO (13)
  • Reputation Management (13)
  • Customer Engagement (12)
  • Voice Search (12)
  • internet marketing for doctors (11)
  • keywords (11)
  • Doctor Reviews (10)
  • SEO Value (10)
  • Healthcare Branding (9)
  • Medical Technology Marketing (9)
  • Amazon (8)
  • Healthcare Social Media (8)
  • Medical Practice Management (8)
  • Campaign Optimization (7)
  • Community Outreach (7)
  • DTC Marketing for Medical Devices (7)
  • DTP Marketing for Medical Devices (7)
  • Digital Patient Enrollment (7)
  • Lead Conversion (7)
  • Mobile SEO (7)
  • Regulatory Compliance (7)
  • physician marketing online (7)
  • Apple (6)
  • Bing (6)
  • Doctors (6)
  • HIPAA (6)
  • Medical Reviews (6)
  • Online ROI (6)
  • healthcare video (6)
  • patient education (6)
  • Google Analytics (5)
  • Local Directory Listings (5)
  • Targeted Local Marketing (5)
  • online health search behavior (5)
  • Affordable Care Act (4)
  • Clinical Trial Candidates (4)
  • Inbound Marketing (4)
  • Mayo Clinic (4)
  • Medical Marketing Analytics (4)
  • Mobile PPC (4)
  • Online Reputation (4)
  • Phone Marketing (4)
  • diversity (4)
  • medical marketing SEO vs. PPC (4)
  • privacy (4)
  • web marketing results (4)
  • Clinical Trial Myths (3)
  • Healthcare Legislation (3)
  • MD Connect (3)
  • Online Marketing Agency (3)
  • Referring Physicians (3)
  • Web Analytics (3)
  • Yahoo (3)
  • finding new patients online (3)
  • medical marketing statistics (3)
  • seo vs. ppc (3)
  • Clinical (2)
  • Concierge Care (2)
  • Digital Analytics 101 (2)
  • Fertility Marketing (2)
  • Google Display Network (2)
  • Inc 500/5000 (2)
  • Instagram (2)
  • Medical Press Releases (2)
  • Medical Records (2)
  • Patient Communitcation (2)
  • Positioning (2)
  • internet marketing for physicians (2)
  • medical marketing research (2)
  • millennials (2)
  • search engine optimization for voice search (2)
  • self-diagnosis (2)
  • ADA (1)
  • ASRM2016 (1)
  • Cleveland Clinic (1)
  • Conferences (1)
  • DIA2016 (1)
  • Digital Marketing for Medical Devices Summit (1)
  • Google Maps (1)
  • Google symptom search (1)
  • Healthcare Startups (1)
  • IBM Watson (1)
  • Infographic (1)
  • Lead Tracking (1)
  • Link Building (1)
  • Microsoft (1)
  • Podcasts (1)
  • SHSMD 2016 (1)
  • Schema Markup (1)
  • Social Media Analytics (1)
  • Speaking Sessions (1)
  • TV Advertising (1)
  • Virtual Reality (1)
  • White Paper (1)
  • YouTube (1)
  • branded SEO (1)
  • how to improve web marketing results (1)
See All Topics
Our medical marketing expertise
  • Physicians
  • Hospitals
  • Clinical Trials
  • Medical Device
  • Enterprise
MD Connect
307 Waverley Oaks Rd., Suite 306
Waltham, MA 02452

1.888.623.4443
  • MD Connect LinkedIn
  • MD Connect Twitter
  • MD Connect Facebook
  • MD Connect Google Plus
  • MD Connect Youtube
  • Company
  • Blog
  • Contact Us
  • Privacy
  • Terms of Use
©2017 MD Connect, Inc.

Subscribe to Our Blog