MD Connect has recently been named a Google Premier Partner — a prestigious title rarely awarded to medical-specific marketing agencies.
MD Connect has recently been named a Google Premier Partner, the highest tiered designation within the tech giant’s Partners program. The company joins an extremely elite group of marketing influencers: only about 3% of Google’s Partners in North America have achieved the Premier status. What’s more, MD Connect is one of the only healthcare-specific companies to have earned this designation, cementing their status as the leading digital experts in the medical field.
Google Partners are a highly selective group of online professionals, agencies, marketers, and specialists who have been trained and been certified by Google to help companies manage their online advertising. Specifically, marketers that have earned either the Partner or Premier Partner badge have passed multiple Google AdWords product certification exams and are up to date with the latest product knowledge.
In a livestream introducing the Premier Partner badge, Bob Dylan, Director of Agencies for the Americas, discussed the benefits of this designation: “the Premier badge is going to be an important signal of quality in the marketplace, so as advertisers and marketers are looking for a partner of quality, they reach out to those with the Premier badge first.”
The badge also offers further designations for specialization, so that marketers can highlight their specific Adwords product expertise in areas such as search, display, mobile, video, and shopping.
The benefits of working with a Google Premier Partner are numerous: in addition to their rigorous training and guaranteed Adwords certification, Premier Partners must meet a minimum spend requirement across managed accounts, and demonstrate strong client and company growth to qualify for the badge.
More than anything else, the Premier Partner badge cements MD Connect’s status as the preeminent digital marketing agency within the medical field. “This designation is a testament to MD Connect’s years of experience and our team’s tireless dedication to our clients” explains company President Dan Stempel. “We aim to build upon this momentum, and leverage our relationship with Google to bring even more value to our existing and future clients.”