We’ll show you how we think.

Dan Stempel

Recent Posts

Digital Marketing, Medical Device Marketing

3 Min Read

Medical Device Companies Shift Focus from Clinical to Business Support

Digital Marketing, Healthcare Marketing, Medical Device Marketing

16 Min Read

How Does Your Medical Device (Digital) Marketing Support Your Sales Force?

Digital Marketing, medical marketing strategy, Medical Device Marketing

2 Min Read

End of Year Medical Device Marketing Strategies

2 Min Read

The Case for Mobile Clinical Trial Ads

PPC, Google Adwords, Search

3 Min Read

Why PPC Shouldn't Be Your Digital Trial Lifeboat

4 Min Read

This Black History Month, A Reminder that African-American Clinical Trial Enrollment is Still Lacking

Medical Technology Trends, Patient Centricity, Digital Healthcare

1 Min Read

The Digital Health Patient Journey [INFOGRAPHIC]

Medical Device Marketing, Content Marketing, DTC Marketing for Medical Devices, Perfomance Tracking, Website Optimization, DTP Marketing for Medical Devices

3 Min Read

How Have Medical Device Marketing Strategies Changed in the Digital Age?

Digital Marketing, Medical Device Marketing, Patient Engagement, DTP Marketing for Medical Devices

3 Min Read

Looking Ahead: Medical Device Marketing Strategies for 2017

Digital Marketing, Medical Device Marketing, DTC Marketing for Medical Devices, DTP Marketing for Medical Devices

3 Min Read

In the Age of Consumer-Controlled Healthcare, Digital DTP Marketing Shines

Digital Marketing, Medical Device Marketing, Digital Medical Marketing, DTP Marketing for Medical Devices

3 Min Read

When it Comes to Digital DTP Marketing for Medical Devices, Destination Matters

Digital Marketing, Medical Device Marketing, DTP Marketing for Medical Devices, Lead Tracking

3 Min Read

Medical Device Marketers: Let Digital DTP Turn You into a Sales Hero

Medical Records, HIPAA, Regulatory Compliance

3 Min Read

OCR Just Finalized its Audit Protocols – Are You Feeling Confident About Your HIPAA Compliance?

PPC, Medical Device Marketing, Affordable Care Act

4 Min Read

The Medical Device Sales Tax Suspension Could Be a Huge Opportunity - Don't Let it Go to Waste

Medical Device Marketing, Online Marketing, Mobile Marketing

4 Min Read

Marketing Your Medical Device to Millennials? Here's Why Mobile Matters Most

Healthcare Marketing, Medical Device Marketing, Content Marketing

3 Min Read

Medical Device Marketing Strategies for 2016

Digital Marketing, Medical Device Marketing

3 Min Read

4 Common Medical Device Digital Marketing Mistakes

PPC, Digital Marketing, Medical Device Marketing, Search Engine Optimization, Patient Engagement, Search Engine Marketing

3 Min Read

5 Online Statistics That Can Impact Medical Device Marketing

Medical Technology Marketing, Medical Device Marketing, Digital Medical Marketing, web marketing results, DTC Marketing for Medical Devices

5 Min Read

Medical Device DTC Marketing: Digital Co-Marketing and the Power of the Referral (The RESULTS: Part 4 of4)

Medical Technology Marketing, medical marketing strategy, Medical Device Marketing, DTC Marketing for Medical Devices

4 Min Read

Medical Device DTC Marketing: Digital Co-Marketing and the Power of the Referral (The STRATEGY: Part 3 of 4)

Digital Marketing, Medical Technology Marketing, Medical Device Marketing, web marketing results, DTC Marketing for Medical Devices

3 Min Read

Medical Device DTC Marketing: Digital Co-Marketing and the Power of the Referral” (IS IT RIGHT FOR YOU?: Part 2 of 4)

Medical Technology Marketing, medical marketing strategy, Medical Device Marketing, Digital Medical Marketing, DTC Marketing for Medical Devices, Search Engine Marketing

3 Min Read

Medical Device DTC Marketing: Digital Co-Marketing and the Power of the Referral (Introduction: Part 1 of 4)

Medical Practice Marketing, medical marketing strategy, Physician Marketing, patient recruitment, Healthcare Marketing ROI

3 Min Read

What is the True Value of a New Patient?

Healthcare Marketing, Hospital Marketing, Customer Engagement, Medical Marketing, Online Marketing Agency

4 Min Read

5 Reasons Why You Might Not Be Our Perfect Client

PPC, online medical marketing, medical marketing statistics, Medical PPC, Internet Advertising

2 Min Read

Make Sure Yours is Not a Set-it-and-Forget-it PPC Marketing Campaign

PPC, Search Engine Marketing, Online Marketing, Medical Marketing

3 Min Read

Medical Keyword Targeting: The 4 Phases of the Patient Search Process

medical marketing SEO vs. PPC, online health search behavior, Medical Marketing

2 Min Read

77% of Online Health Researchers Start at Search Engines

internet marketing for doctors, medical marketing strategy, physician marketing online, seo vs. ppc

3 Min Read

5 Rules Every Vein Practice Should Know About Online Medical Marketing

SEO Value, Online ROI, branded SEO, Medical Marketing

3 Min Read

#1 SEO Lesson for Medical Marketing Online: Who Cares If You Rank First for Your Name?!

online medical marketing, medical marketing strategy, Medical Marketing

2 Min Read

Search Engine Marketing: A True "Pull" Based Medical Marketing Strategy

online medical marketing, seo vs. ppc

1 Min Read

SEO vs. PPC: Which is More Powerful in Medical Marketing?

Google symptom search

2 Min Read

Google Launches Symptom Search - Opportunity or Challenge for Medical Marketers?

online medical marketing, internet marketing for doctors, physician marketing online, internet marketing for physicians, Medical Marketing

1 Min Read

Medical Marketing 101 Slide Share Presentation

medical marketing statistics, medical marketing research, finding new patients online, Medical Marketing

2 Min Read

It Is A Great Time To Be an Online Medical Marketer!

1 Min Read

Medical Marketing Research - Where's the Best Place to Advertise? Data from Over 200 Physician Practices

1 Min Read

Medical Marketing 101 Webinar - Thank You!

Positioning, Internet Advertising

2 Min Read

Doctor or Dish Soap? How to Position Your Practice

Lead Conversion, Phone Marketing, White Paper

2 Min Read

8 Things We've Learned From Seeing 5000 Phone Calls a Month

img-feature

Medical Marketer's Guide: Website Design

from-blog-circle

Read our insights.

Digital Marketing, Hospital Marketing, Web Analytics
2 Min Read

Why "Visitors" is a Misleading Metric for Your Hospital Website

Medical Practice Marketing, Physician Marketing, Search Engine Optimization
2 Min Read

When You Don't Want to Reach The World: How to use SEO to Connect With a Local Audience

Reputation Management, Review Management, Doctor Reviews
3 Min Read

Use Review Sites and Search Queries to Manage Bad Press