Business Impact of ‘Active’ Online Campaign Management & Optimization

When considering alternatives for the management of one’s online marketing campaigns, the costs of hiring a focused professional may seem expensive.

So we wanted to see exactly what the business impact is of 'actively' managed Pay-Per-Click (PPC) campaigns versus those campaigns that were self-managed in a more traditional 'set-it-and-forget-it' type manner. 

  • We studied three different specialties: medical, cosmetic and clinical trial markets
  • We analyzed over 60 different programs across the US Market
  • We saw a significant impact in cost reductions

While such detailed management may be comforting, it is only beneficial if it has a real financial impact on the results. Download our study and see what the impact can be on your business when your online marketing campaigns are being professionally managed.