Online Medical Marketing Blog | Michael Nicolosi

Michael Nicolosi

Recent Posts

Healthcare Marketing, Campaign Optimization, Healthcare Marketing ROI, Medical Marketing, Digital Advertising, Perfomance Tracking

6 Min Read

Optimizing Your Digital Healthcare Marketing Strategy for an Omni-Channel World

Digital Marketing, Medical Practice Marketing, Physician Marketing, Medical Reviews, Patient Experience, Physician

6 Min Read

Drive More Revenue for Your Medical Practice By Optimizing the Patient Journey

PPC, Digital Marketing, Physician, SEM, Local Search, Hospital

3 Min Read

How to Take Advantage of the Medical Industry's Underinvestment in Local Search

Digital Marketing, Physician Marketing, Patient Communication, Patient Engagement, SEM

4 Min Read

A Primer to Personalization in Physician Marketing

Digital Marketing, Digital Medical Marketing, Google, Google Adwords, Google Analytics, Medical Marketing, Search, Mobile Marketing

4 Min Read

Google's Ad Platforms Are Getting a Facelift - Here's What Medical Marketers Need to Know

Medical Marketing, Mobile Marketing, Facebook, Physician, Local Search, Hospital

4 Min Read

Location Marketing Tactics to Boost Your Healthcare's Web Presence

3 Min Read

3 Surprising Apps that Doctors Can Use to Increase their Online Presence

Digital Marketing, Website Design, Medical Marketing, Physician, Website Optimization

2 Min Read

For Medical Websites, User Experience Can Matter Even More than Patient Trust

Medical Practice Marketing, Medical Marketing, Digital Advertising, Physician

3 Min Read

Why TV Ads Might Not Be the Most Effective Use of Your Medical Practice’s Marketing Dollars

Medical Practice Marketing, Healthcare Marketing, Physician, Website Optimization

4 Min Read

10 Conversion Boosters for Physician Websites

Hospital Marketing, Social Media, Healthcare Branding, Website Optimization

4 Min Read

7 Simple Ways to Strengthen Your Hospital's Online Brand

Digital Marketing, Medical Practice Marketing, Physician

3 Min Read

How Practice Managers Can Get Physician Buy-In for Digital Marketing

Digital Marketing, Healthcare Marketing, Physician Marketing, Medical PPC

5 Min Read

10 Reasons Your Healthcare Practice Should Invest in Digital Marketing

PPC, Physician Marketing, Google Adwords, Online Marketing

3 Min Read

Why the “Mad Men” Approach to Marketing Might Not Be Best for Your Medical Practice

PPC, Digital Marketing, Healthcare Marketing

8 Min Read

Why PPC Should Be a Long-Term Process For Healthcare Companies

Digital Marketing, Conversion Rate, Perfomance Tracking

1 Min Read

{Infographic}: 8 Steps for Converting Phone Calls into Consults at Your Medical Practice

Digital Marketing, Healthcare Marketing, Content Marketing

5 Min Read

5 Marketing Hacks to Generate Content Ideas for Your Healthcare Organization

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